Matching profit, purpose and sustainable growth, with Wai Foong Ng, founder of Matchable

Meet Foong, reformed Consultant turned Founder, who loved her colleagues at PWC, but found she lacked Purpose in her work. 

When Foong made the leap, it was to Matchable, a company intent on helping people like her find more purpose by volunteering their specialist skills to startups and charities; which are impact heavy but resource poor.

Today, Matchable has projects ranging from transforming Columbian farmers into cacao entrepreneurs using Blockchain, to helping children deal with grief using Augmented Reality and AI; and clients ranging from Seed funded startups like Heights, to massive names like Dentsu International, Deutsche Bank and Primark.

In this episode we unpack: 

• A different path into entrepreneurship - applying for a role on a partially validated idea
• Why focus groups often give false positives
• How Matchable kept testing revenue streams and customers to find the right fit
• The importance of recognising what you can't do as a founder! 
• Designing a work culture where extroversion isn't the default
• Plus much more

Links

• Checkout Matchable here
• Read Quiet by Susan Cain here